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Last updated on October 15th, 2024 at 02:58 pm
Estimated reading time: 3 minutes
It’s recommended that startup businesses devote 7-8% of their budget to marketing. New businesses might think that number is pretty high, but established ones know it’s not. As a result, marketing expenses can stack up fast. In 2021, there are ways to reduce your marketing expenses, though. Using free social media platforms is one way to boost your reach without spending much. It’s free, for example, to create a business Facebook account and start sharing content.
If you’re ready to jump aboard the most popular marketing trend, then keep reading. Below, we’ll walk you through how to get your Facebook account started.
1. Establish Your Page (and Account)
To get started, you actually need to establish your page. If you already have a personal Facebook account, then you can use it here. Your standard account won’t get tied to your business one except through the login email.
Login to your page, head to the Facebook menu and click on the ‘Page’ button. From there, select ‘create.’ You will need to put in a category, which should be “blog.”
2. Fill Out Your Information
While creating your page, you’ll need to input a lot of information. First, you’ll get asked what to name your page.
Before you type something in, be sure to use Facebook’s search bar to look at similar pages. If your blog has a common name, you’ll need to develop a different Page name.
Next, you’ll need to add photos and a short description of your blog. You can always edit these details as your blog evolves in the future.
3. Build Your Page by Posting Content
Now that your page is set up and ready to go, it’s time to populate it with your content. This is the part where you’ll need to bank on your brilliance!
Start small by posting your favorite content. So. don’t overdo it by posting everything you’ve ever written within a few minutes. Instead, start with a link to your blog.
Over the next few weeks, you’ll want to make quality posts regularly. Depending on how often you blog, you might post every day or every other week. It’s up to you to dictate a posting schedule!
4. Start Getting Followers
All that’s left to do is to start getting followers! Start by sharing your Facebook page on your blog website. Ask your loyal fans to go ahead and give your page alike.
From there, you’ll want to focus on sharing awesome content. Over time, your following will grow.
Build Your Business Facebook Account Like a Pro
Now that you know how to set up a business Facebook account, it’s time to act! Take our knowledge with you and use it to start boosting your blog. Once you’ve got everything set up like a pro, you’ll be ready to start sharing your content.
Do you have more questions about blogging for beginners? Do you have a specific problem or topic you’d like us to cover on our blog? Please leave us a message on our online form now to get in touch.
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